ServiceNow Bets $40M on AI

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ServiceNow is betting big on Indian banking tech with a $40M investment in BusinessNext! 🚀 Here is how they plan to scale AI-driven software worldwide.

What the video says

India's financial services sector has reached a critical inflection point, moving from digital experimentation to full-scale AI-led operations. This high-stakes shift is driving US enterprise giant ServiceNow to make a major $40 million investment in the Indian banking software specialist BusinessNext.

The deal secures ServiceNow a roughly 5% stake in the Noida-based firm, pushing its valuation from $181 million in 2021 to an eye-catching $700 million today. Business Next founder Nishant Singh described the deal as a strategic partnership cemented with funding.

His company rejected traditional financial investors specifically to tap into ServiceNow's massive global sales infrastructure. By combining Business Next's customer-facing banking workflows with ServiceNow's back-office automation, the partners aim to jointly sell AI-driven software to financial institutions worldwide.

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