AI is stealing your web traffic
Is your website losing visitors to AI? Direct traffic is down 25% as Google and Meta summarize your content instead of sending searchers to your pages. Here is what is changing.
What the video says
Your website's direct traffic could be down 25%. AI search features are now summarizing content instead of sending searchers to your webpages.
In fact, 40% of desktop visitors no longer scroll webpages at all. Axios reports that direct traffic to top media sites shrank by 25% over 2 years as Google and Meta prioritize AI summaries.